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Carlsberg is promoting itself as Probably the best after-ski drink in the world with a new TV ad...Carlsberg is promoting itself as Probably the best after-ski drink in the world with a new TV ad featuring three world ski champions: Luc Alphand, Pirmin Zurbriggen and Lasse Kjus. The ad sees the trio jumping from a chairlift and hurtling downhill in a race to the bottom where pints of Carlsberg await them ...
Danish brewer Carlsberg has admitted some defeat in the Chinese market and sold a majority stake...LONDON (Brand Republic) – Danish brewer Carlsberg has admitted some defeat in the Chinese market ... .5m. The sale of 75% of Carlsberg Brewery Shanghai is the latest sign that foreign companies are having trouble breaking into the Chinese market -– although Carlsberg said it would “not give up” there ...
Carlsberg has reported that take-home sales increased by 307% during Euro 2000, as a result...Carlsberg has reported that take-home sales increased by 307% during Euro 2000, as a result ... increased over the period by 773%. Carlsberg has significantly improved its positioning during Euro ... campaign that included sponsorship of ITV s broadcast coverage. Carlsberg s investment for Euro ...
Carlsberg has revealed the creative work for its sponsorship of ITV s coverage of Euro 2000, which...Carlsberg has revealed the creative work for its sponsorship of ITV s coverage of Euro 2000 ... the strapline, Probably the best game in the world , it draws on Carlsberg s most famous ad slogan and shows ... against Holland in Euro 96. Carlsberg, which is official beer sponsor of Euro 2000 as well ...
Carlsberg is poised to launch a nationwide pub-based sweepstake promotion as the centrepiece...Carlsberg is poised to launch a nationwide pub-based sweepstake promotion as the centrepiece ... to pounds 1m. Carlsberg is both official sponsor of Euro 2000 and official supporter of the England team, and has broadcast sponsorship rights for ITV s coverage of the event. Carlsberg ...
ITV has secured a pounds 5 million sponsorship deal with Carlsberg, in which the lager brand...ITV has secured a pounds 5 million sponsorship deal with Carlsberg, in which the lager brand ... the coming months to exploit the event to its maximum. Although Carlsberg has sponsored ... for the broadcast rights. Doug Clysdale, head of marketing and sales at Carlsberg, commented: Advertising ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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