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Zenith rearranges departmental divisions

and Carlsberg-Tetley. A senior team of specialist directors will work under each group account director ...

Two to pitch for global Guinness ad account

in Africa and the Caribbean. A decision is expected by the end of the year. Saatchis handles Carlsberg, Carlsberg Tetley and Castlemaine XXXX in the UK. The agency also holds the Becks account in Germany ...

OPINION: Mills on ... Harp lager and bloke-ism

So, news that Harp lager is launching its new campaign (Midlands only) through Ogilvy re happy for them, but what are they doing there in the first place? Still, comebacks have to start somewhere, as Harp itself well knows. It s been around since the mid 60s and, along with Carling and Carlsberg ...

AIM set to launch contract title aimed at football millionaires

their association with football. He said: Carlsberg would promote its involvement with the international ...

NEWS ANALYSIS: The brand’s done good to jump on the Euro 2000 bandwagon - But sponsorship packages are not always the best way to cash in, says Jeremy Lee

is that Carlsberg has done a good job with its sponsorship of Euro 2000. Sainsbury s has also received acclaim ...

Euro 2000 boosts web and radio

, Sony PlayStation and Carlsberg to back its coverage of the competition and is confident of selling ... , while PlayStation and Carlsberg have bought banner ads in time for Euro 2000. Simon Denyer ...

DIARY: You must remember

Sadly no-one got the answers to last week s quiz correct. They were: 1. Carlsberg; 2. The Guardian...Sadly no-one got the answers to last week s quiz correct. They were: 1. Carlsberg; 2. The Guardian; 3. TV Licensing. The theme was trains. This week, identify the ads and the theme. Fax your answers to (020) 8267 4914/4915 or e-mail campaign@haynet.com by close of play on Friday ...

PERSPECTIVE: Marketers face own goal as they seek to ride Euro 2000 wave

suppliers and sponsors boasts some obvious names (McDonald s, Mastercard, Coca-Cola, Carlsberg and Adidas ...

CIA's Burrows lands BBC World post

BBC World has recruited CIA Medianetwork International planning director Anna Burrows for its 50-strong airtime sales division. At CIA, Burrows handled strategic planning for Carlsberg and JP Morgan across Europe and Asia and headed the pan-regional TV unit. She joins the 24-hour ...

Saatchis’ Deeprose to take on planning director role at BBJ

heads Saatchi s Carlsberg-Tetley and Toyota business, has been at the agency since starting his career ...

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