17 Dec 2001
from the mass of chocolate bar
advertising.
10. Carlsberg
A Saatchi & Saatchi ad ...
17 Dec 2001
| by Staff,
to have made a bid.
Other bidders believed to be in the race include Carlsberg Tetley, the UK arm of Danish brewer Carlsberg, and US and Canadian beer giants Coors and Molson have also been linked to bids ...
of 18%, while Carlsberg Tetley has 12%.
The UK secretary of state Patricia Hewitt ordered ...
14 Dec 2001
| by JOE LEPPER
.
Other Ketchum Life sports marketing clients include Carlsberg's
sponsorship of Liverpool Football Club ...
13 Dec 2001
Powergen is replacing Carlsberg-Tetley as the title sponsor of the
rugby union national cup. Negotiated by Sportsworld Media Group, the
deal sees the competition renamed The Powergen Cup.
...
13 Dec 2001
| by MARK KLEINMAN
England; Carlsberg, the FA's existing beer
partner and Coca-Cola.
The restructuring of the FA ...
12 Dec 2001
| by Mark Kleinman,
in the running to link up with the FA include Nationwide, which currently sponsors Team England; Carlsberg ...
07 Dec 2001
SPORT: Ketchum this week launched a dedicated sports PR unit, The
Ketchum Sports Network. The division operates from London and New York,
aiding brands in their handling of sports sponsorship. Current clients
for the unit, headed by director Steve Martin, include Carlsberg, Pepsi
and MG.
...
29 Nov 2001
Carlsberg-Tetley is the official drinks partner for British action
comedy film The 51st State, which breaks on December 7. In the film,
actor Robert Carlyle wears a Carlsberg-branded Liverpool FC shirt.
Carlsberg is running a two-for-one cinema tickets offer with two pints
of Carlsberg ...
26 Nov 2001
| by Staff,
Capital Partners.
They join other bidders, which are believed to include Carlsberg Tetley, the UK arm of Danish brewer Carlsberg, and rival Danish brewer Heineken. US beer giants Coors and Molson have ...
more than 30% of the market. Carling alone has a market share of 18%, while Carlsberg Tetley has 12 ...
23 Nov 2001
| by JENNY WATTS
continues the "He
who thinks Australian" campaign, and then Stella Artois.
Carlsberg, whose most ...
.9
Stella Artois 470.0 660.0 40.4
Carlsberg 510 ...