09 Nov 2001
| by CHRIS SCOTT
Carlsberg has chosen Kazoo Communications to handle PR work around
its sponsorship of this week's MTV Europe Video Music Awards.
The Danish brewer is one of four title sponsors of the annual ...
in Frankfurt, Germany on Thursday.
Carlsberg has supported the event for the past five years, hosting ...
21 Sep 2001
| by Claire Billings,
LONDON - Carlsberg Tetley, the UK arm of Danish brewer Carlsberg, is said to be preparing a 1.3bn...label so that the total market share is reduced," Margreth Skov, Carlsberg's head of information ...
Carlsberg Tetley has 12%.
The UK secretary of state Patricia Hewitt ordered Interbrew to sell either Carling or Bass Brewers so that it would remain inside competition regulations.
If Carlsberg does ...
29 Jun 2001
| by MARK JOHNSON
SINGAPORE: Carlsberg has hired Foreword Communications to handle
publicity for Liverpool ...
and is the title sponsor of the
Asian Carlsberg Challenge Tour, which will bring the team to Singapore
from 14 ...
to Mervin Sim, Carlsberg MD (marketing).
Ong said: 'Carlsberg wants to look after its customers, so ...
25 May 2001
Carlsberg will kick off its first mobile marketing campaign at the
end of this week to coincide with England's friendly football match with
Mexico. The lager promotion is being launched through the mobile
marketing company, Flytxt, in association with the Punch Pub
Company.
The mobile marketing project ...
25 May 2001
Carlsberg will kick off its first mobile marketing campaign at the
end of this week to coincide with England's friendly football match with
Mexico. The lager promotion is being launched through the mobile
marketing company, Flytxt, in association with the Punch Pub
Company.
The mobile marketing project ...
25 May 2001
Carlsberg will kick off its first mobile marketing campaign at the
end of this week to coincide with England's friendly football match with
Mexico. The lager promotion is being launched through the mobile
marketing company, Flytxt, in association with the Punch Pub
Company.
The mobile marketing project ...
25 May 2001
Carlsberg will kick off its first mobile marketing campaign at the
end of this week to coincide with England's friendly football match with
Mexico. The lager promotion is being launched through the mobile
marketing company, Flytxt, in association with the Punch Pub
Company.
The mobile marketing project ...
03 May 2001
Carlsberg returns to TV screens this weekend with a pounds 4m ad
campaign by Saatchi & Saatchi in which a young man experiences the 'Bank
of Carlsberg'. The man enters a trendy-looking bank with beautiful girls
roller-skating around the foyer with trays of Carlsberg. As he moves
through ...
15 Mar 2001
| by MARK KLEINMAN and POPPY BRECH
GUS Home Shopping has recruited one of Carlsberg-Tetley s most senior marketers for the new post...GUS Home Shopping has recruited one of Carlsberg-Tetley s most senior marketers for the new post of brands marketing director.
Clive Briscoe, director of ale brands and planning at the brewing giant, has held a series of marketing positions within the group. Carlsberg-Tetley has named his replacement ...
18 Jan 2001
| by EMMA REYNOLDS
Carlsberg-Tetley s latest ad for its leading beer brand is something of a fantasy sequence...Carlsberg-Tetley s latest ad for its leading beer brand is something of a fantasy sequence ...
ad shows three blokes going on their dream vacation.
Pints of Carlsberg are handed out ...
, Carlsbergs in hand, only to be disturbed by the noise of the building site, and the sight of a labourer s bum ...