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24 May 2001 | by MediaWeek
and What's on TV . Yava has secured its first major sponsorship deal with Carlsberg. The group, which ...
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MTV lines up record sponsorship
30 Aug 2001 | by MediaWeek
MTV: record sponsorship Music channel MTV this week announced what is reported to be a record sponsorship deal for a concert, worth a total of more than £7m. Under the deal, Carlsberg ... and in-store marketing during a two-and-a-half month run-up to the concert. Carlsberg, which has ...
The Times agrees £0.5m cricket deal
22 May 2001 | by MediaWeek
Yava has secured its first major sponsorship deal with Carlsberg
‘Cinderella’ is still Mansell’s passion
25 Jan 2001 | by MediaWeek
significantly with accounts such as Carlsberg and Renault on its books. In its early days, Concord ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
