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NEWS IN BRIEF: Powergen replaces Carlsberg-Tetley as title sponsor

Powergen is replacing Carlsberg-Tetley as the title sponsor of the rugby union national cup. Negotiated by Sportsworld Media Group, the deal sees the competition renamed The Powergen Cup. ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.