to remove filtersChristensen helps Carlsberg export target the young and stylish
15 Jul 2002 | by Claire Billings,
campaign for Danish lager brand Carlsberg Export.
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Punch drunk?
08 Oct 2002
shirt sponsor) or Carlsberg (Liverpool FC's shirt sponsor). Of course, I'm not going to be popular ...
New Wembley in corporate sponsor U-turn
01 Jul 2002 | by Staff,
brand Carlsberg and sportswear brand Nike. The money would be added to a £120m National Lottery grant ...
A Dot.com Story from Concept to Catastrophe
06 Jun 2002 | by Ernst Malmsten
international festival of Nordic poetry in New York, which was backed by the likes of Nokia and Carlsberg ...
Carlsberg relegates Hansen to butler's role
27 May 2002 | by Staff,
in Carlsberg's latest TV spot, which admits that while Carlsberg is not a football agent, if it was it would...The spot, created by Saatchi & Saatchi, is the third spot in the "World According to Carlsberg" TV ... , mansion and earnings of £100,000 a week, lives the life of a Premiership star all thanks to his Carlsberg ... refreshing pint of Carlsberg, while two beautiful women watch on. A voiceover then states: "Carlsberg aren ...
Carlsberg first to sponsor Euro 2004
22 Mar 2002 | by Claire Billings,
LONDON - Carlsberg has extended its links with football by signing up to become the first sponsor...The deal, for an undisclosed sum, gives Carlsberg official beer status for the 2004 and 2008 ... matches. Nils Anderson, CEO of Carlsberg Breweries, said: "Football is an integral part of the Carlsberg ... ." Carlsberg has been involved with the Euro tournaments since 1988, when it sponsored the German competition ...
Carlsberg plans £28m marketing blitz
18 Feb 2002 | by Jennifer Whitehead,
LONDON - Carlsberg is to benefit from a 28m marketing push this year, aided by supermodel Helena...The company plans to promote two of its three Carlsberg brands, Carlsberg and Carlsberg Export, with multimillion-pound advertising campaigns. Carlsberg lager will have 8m thrown behind it as the company continues its "If only everything in life was as good as a Carlsberg" campaign, with a third execution ...
Huntsworth to meet targets after slashing 50% of staff
01 Feb 2002 | by Jennifer Whitehead,
and Carlsberg, among others. It has also said that existing clients such as Heinz and Kraft have assigned new ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
