to remove filtersTHE BOOK OF LISTS: The 10 Best Young Creative Teams
17 Dec 2002
annual last year, and they've also done the "football agents" Carlsberg spot. 3. CHRISTER ANDERSSON ...
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THE BOOK OF LISTS: The 10 Accounts that moved without a pitch
17 Dec 2002
. The brewer selected Mother after buying the marketing rights from Carlsberg the week before. ...
DIARY: You must remember
01 Nov 2002
. Carlsberg; 2. McDonald's; 3. Standard Life. The theme was Alan Hansen.
CLOSE-UP: LIVE ISSUE/CASTLEMAINE XXXX - Australian favourite gears up to take on its old stablemates
30 Aug 2002 | by CAMILLA PALMER
to the brand from Carlsberg-Tetley last week, and since Saatchis already works on that company's Carlsberg ... brand rather than a stablemate to Carlsberg. The loss, although the end of a creatively fecund relationship, won't come as much of a blow to Saatchis financially - last year, Carlsberg-Tetley spent just ...
Interbrew UK hires Mother to relaunch XXXX
23 Aug 2002 | by CAMILLA PALMER
million spend, after buying the marketing rights from Carlsberg last week....next year. Since 1993, Carlsberg-Tetley has brewed and marketed Castlemaine in the UK ...
CAMPAIGN REPORT ON ASIA: Aspects of Asia - The changes that are happening in Asia are likely to continue, thanks to the lightning pace at which the region is developing
26 Apr 2002 | by LUCY AITKEN
in the lives of the Asian population are as likely to be European as American. Danish beer Carlsberg ...
SPORTS MARKETING: BEER FOR BREAKFAST - As most World Cup matches will start before the school run, marketers are having to rethink their promotions
29 Mar 2002 | by LEXIE GODDARD
messaging by advertisers around the World Cup. Carlsberg may not be the most appropriate fit for breakfast ... . The name Carlsberg will flash up on the recipient's mobile and the drinks brand will have 20 characters ...
REVIEW: Carlsberg-Tetley investing in relaunch of two main brands
22 Feb 2002
Carlsberg-Tetley is investing 28 million in a relaunch of its two main brands, Carlsberg Lager and Carlsberg Export, ahead of the World Cup. The revamp includes the hiring of the model Helena Christensen to star in ads for Carlsburg Export, the company's premium brand. - General release. ...
TOP 300 AGENCIES: Top new-media agencies
22 Feb 2002
them Clerical Medical, Carlsberg-Tetley, P 5.4 million from 5.8 million in 2000. On the pitch ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
