THE A LIST: Part 3 of 13
12 Dec 2003
, brands and sales, Carlsberg-Tetley; +44 (0) 1604 668 866. Salary: Enough to buy a round of Carlsberg ...
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THE A LIST: Part 3 of 11
12 Dec 2003
Studies). Current job: Managing director, brands and sales, Carlsberg-Tetley; +44 (0) 1604 668 866. Salary: Enough to buy a round of Carlsberg, not enough for a yacht in the south of France. Career ...
THE A LIST: Part 4 of 11
12 Dec 2003
of Kesteven LG, OM, FRS. Favourite ad: 'Face', British Airways; 'holidays', Carlsberg. Film: The Italian ...
THE A LIST: Part 5 of 13
12 Dec 2003
, FRS. Favourite ad: 'Face', British Airways; 'holidays', Carlsberg. Film: The Italian Job, Peter ...
UEFA picks Italian boss as marketing director
11 Dec 2003 | by Mark Kleinman
include McDonald's, Coca-Cola and Carlsberg. UEFA recently tried to raise awareness of its role ...
CLOSE-UP: LIVE ISSUE - Does size really matter when producing direct executions?
05 Dec 2003
" to Carlsberg's claim to be "the best lager in the world". In both cases they unwittingly made the advertising ...
MEDIA SPOTLIGHT: Airtime adjudicator on course for a winter storm
05 Dec 2003 | by Alasdair Reid
is that Connolly's office is going to be a bit like that Carlsberg commercial - the one where someone stumbles ...
Sports marketing: Headline deals and half-truths
27 Nov 2003
24m 24m Liverpool Carlsberg 3 yrs 15m 15m Athletics ... or Carlsberg, Pepsi, Umbro 4 yrs each less Medium-profile Various ...
SPORTS MARKETING: The media message
27 Nov 2003 | by Alastair Ray
Championships 15m Carlsberg 5m (2000) Rugby World Cup 2.5m Travelex ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
