speculation that Carlsberg is to end its 12-year deal -- the longest-running in the Premiership....It is understood that there is disagreement among Carlsberg chiefs as to whether to continue ... . However, a Liverpool FC spokesman insisted negotiations with Carlsberg were ongoing. In August, Carlsberg increased its reach across the Premier League by ousting rival Carling to become the official beer ...
subsidiary of the Carlsberg group. The agency will assume responsibility for the accounts in Germany...The accounts include Carlsberg, Lubzer Pils, Duckstein, Feldschlosschen and the classic brand Holsten.The agency won the business following a two-stage presentation, beating off competition from undisclosed agencies. ...
includes Procter Gamble, Carlsberg and Toyota. Replacing Tony Granger, who is returning to Saatchis ... , the former director of Carlsberg UK, become the director of professional services, and James Griffiths, who ...
LONDON - Danish brewing giant Carlsberg is reviewing its £42m (€60m) European media planning...next year at the latest and will focus on Carlsberg's nine major European markets, of which the UK is one of the largest, worth £13m with the Carlsberg and Tetley brands. Denmark, Norway, Sweden ... . Alex Myers, vice-president marketing and innovation at Carlsberg, said: "Our relationship ...
British drinkers are migrating away from ales and stouts toward lager - premium lager in particular. This has helped brands such as Stella Artois, Carlsberg Export and Kronenbourg 1664 enjoy healthy ... -80 36 6 Carlsberg 70-75 33 7 Carlsberg Export 70 ...
it was appointed to the global account for Carlsberg. Mother's New York office, which opened last year ...
The brewer, which was acquired by Carlsberg earlier this year, is not thought to be holding a pitch for its creative account. It is likely that either Saatchi Saatchi, which holds the Carlsberg account in the UK and Europe, or Rainey Kelley Campbell Roalfe/Y R, which handles projects for Carlsberg ...
LONDON - ZenithOptimedia is being reviewed by two of its biggest clients -- Carlsberg and MG Rover...Carlsberg, the Copenhagen-based brewer, is in the early stages of a review of its global media ... £13m. During Euro 2004, Carlsberg pumped an additional £23m into marketing and is in the middle ... , the Danes hate to see it leave" strapline for Carlsberg's advertising. The car-maker MG Rover is also ...
Carlsberg UK, Coors and Diageo. If you have an opinion on this or any other issue raised on Brand ...
beer rival Carlsberg. Stella increased its market penetration - nearly 28% of British households bought ... 195-200 185-190 5 24.0 26 Carlsberg 170-175 135-140 29 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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