Search results for Carlsberg

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It's good to talk ...

pan-European Carlsberg account. 3 MAY "Both Channel 4 and ITV made a mistake. They were slow ...

Media Choice - League Paper looks value for Championship fans

with football. For example, Carlsberg, an official sponsor of the FA Cup, took a page in the launch issue ...

In Brief

, and Carlsberg...magazine. Carlsberg launches £1m campaign for Holsten Pils Carlsberg UK is launching its first ...

Media strategy - Carlsberg kicked rivals into touch

As well as its ongoing status as the "Official Beer of England", Carlsberg was also a title ... of the sponsorship activity were to drive awareness of Carlsberg's association with Euro 2004; communicate the core message of "Your Country Needs You"; and drive traffic to Carlsberg's purpose built Euro 2004 micro ...

How agencies are gearing up to take rich European pickings

-European planning and buying brief for Danish brewer Carlsberg during a final head-to-head pitch against Publicis ... the centre – an example of that is the recent Carlsberg review." Two options Hughes says that ...

OMD wins £40m Carlsberg deal

OMD has won the £40m pan- European account for Carlsberg after the beer giant decided.... The Omnicom-owned agency, which already looked after the Carlsberg business in Germany, as well as a few major ... . Carlsberg highlighted its intention to consolidate its European-wide media account when it announced the review in November last year. At the time, a Carlsberg spokesman said that it was uncertain about how ...

OMD snatches Europe-wide Carlsberg account

ZenithOptimedia has lost its hold on the UK arm of beer giant Carlsberg's media account, with OMD...Young said: “We were a strong partner for Carlsberg in the UK, delivering them outstanding work. “However, this was always going to come down to a pan European decision.” Both OMD and Carlsberg, which ...

Media Bitch

“anguish” and “betrayal”. Still, Bitch is glad she isn’t a Carlsberg drinker. Apparently their buzzwords ...

 

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