News brief: Carlsberg teams up with Breville
27 Sep 2006
Carlsberg has teamed up with Breville to launch a home beer cooler and dispenser. Draught Master
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Digital talent spotting
29 Sep 2006
on accounts including Philips, The Royal Navy and Carlsberg. Neil Hughston, the managing director of Saatchi ...
Profile - Manning decides to bow out at the top
26 Sep 2006 | by Olivia Solon
of new business won in recent years, including Aviva, Carlsberg, Kia and Sara Lee. Manning points ...
Mission Marketing Group reveals a 30% profits boost
14 Sep 2006 | by by Joe Lepper
". The agency, which also owns Big Communications and Fuse Digital, includes King of Shaves and Carlsberg among ...
W&K wins global Carlsberg task
08 Sep 2006 | by Kate Nicholson
Wieden & Kennedy Amsterdam has snatched the global Carlsberg account from Saatchi & Saatchi after a...The review was overseen by Carlsberg's international marketing manager, Mikkel Anderson. The process began in May after Carlsberg found Saatchis' "expect company" ideas were not working well in all ... on Carlsberg's Asian and European markets. Carlsberg may also run the work in the UK. The appointment does ...
The Work: Private view
08 Sep 2006
. Having just endured a summer of football ads (while Pepsi's attempt was poor, Carlsberg's was marvellous ...
St Luke's founder snapped up by Wieden & Kennedy
07 Sep 2006 | by by Sarah Woods
. Wieden Kennedy Amsterdam holds the Nike and Coke accounts along with winning the global Carlsberg ...
View from the top: Tom Wright, Gamekeeper turned poacher
07 Sep 2006 | by Adam Hill
' marketing strategy in Europe 1996 Leaves R D role at brewer Carlsberg-Tetley to join Center Parcs with a sales and marketing brief 1995 Joins Carlsberg-Tetley from Anchor Foods, where he spent six ...
Zoo rapped over beer promotion
06 Sep 2006 | by Robin Parker
marketing promotion with beer brand Carlsberg because it did not state that the offer was restricted...A subscription offer for the magazine offered free Carlsberg and a branded limited edition glass, but Emap admitted that it had not mentioned that the promotion was limited to over-18s. The ASA investigated the matter after receiving a complaint from a member of the public and also looked into whether ...
Zoo gets out of a scrape over underage readers
06 Sep 2006 | by by Daniel Farey-Jones
person complained about a promotion for new subscribers that offered readers free Carlsberg beer and a ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
