12 Dec 2008
, such as the acrobatic
"goal celebration" ad for Carlsberg and "the two best bits" Wall's
campaign, as well as big ...
11 Dec 2008
| by Staff
for a case of Bud in boardroom meetings, announcements, and by the photocopier. 7 Carlsberg Football ...
lager in the world' strategy for Carlsberg. Before the game starts, an announcement is made for a fan with a detailed message from a "Carlsberg" wife, who has just given birth to a boy. 8 BBC iPlayer ...
09 Dec 2008
| by Andy Fry
200 advertisers including Mars and Carlsberg-Tetley. Since 2005, ITV2 hits have included catch ...
18 Nov 2008
| by Ed Kemp
attract sales by switching to competing premium lagers such as Kronenbourg 1664, Carlsberg Export ...
18 Nov 2008
| by Gemma Charles
are contemplating where to go next. The big four - Carlsberg, Coors, InBev and Scottish Newcastle - all have long ...
. Carlsberg has started a consultation among its marketing team in response to the decline of the sector ...
to post a year-on-year sales decline in organic beer. Later this month, Carlsberg will unveil ...
11 Nov 2008
| by Gemma Charles
LONDON - Carlsberg is restructuring its marketing department in response to the decline of the on...The brewer has started a consultation among its 30-strong marketing department, which will conclude later in the month. After the restructure, Carlsberg intends to unveil a major marketing initiative aimed at increasing on-trade sales. A spokesman for the company could not rule out job cuts ...
22 Oct 2008
| by Staff
The ad, by Saatchi and Saatchi, showed the man using the Carlsberg Draughtmaster at a barbecue. The voiceover on the ad said: "Probably the best barbecue accessory in the world. The ASA said: "We concluded ...
the product was unsuitable for outdoor use. Carlsberg has agreed not to show the ad again. ...
10 Oct 2008
| by Jacquie Bowser
LONDON - Tesco has been bombarded with shoppers snapping up £15 crates of Carlsberg lager for £5...Tesco shoppers can pick up a crate of Carlsberg Export premium lager for 5 until this Sunday. As there are 18 bottles per crate, each one works out at just 27.8p per bottle. Staff at the supermarket chain said the crates, which normal retail for 14.99, were selling at a rate of up to 100 every hour. Some ...
23 Sep 2008
| by Jane Simms
. Carlsberg lager sales grew 36% on the back of a competitive pricing and promotional position against rival big names. It continues to be supported by its award-winning 'World according to Carlsberg' ads. John ...
-165 170-175 -5 3 Carlsberg 160-165 115-120 36 4 Foster's 135-140 135-140 0 5 ...
02 Sep 2008
and baggage can get in the way. Last month, Carlsberg had to withdraw from a deal offering Sun readers a ...