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The Marketing Profile: Tom Hings of Royal Mail

The former Carlsberg marketer is about to reposition one of the UK's most famous brands. One wrong step and he, along with the national institution that is Royal Mail, may be bidding the public farewell ... -2000 : Various marketing manager roles, Carlsberg-Tetley 2001-2002: Marketing controller for lagers, Carlsberg ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.