30 Sep 2008
| by Alison Donnelly
The former Carlsberg marketer is about to reposition one of the UK's most famous brands. One wrong step and he, along with the national institution that is Royal Mail, may be bidding the public farewell ...
-2000 : Various marketing manager roles, Carlsberg-Tetley 2001-2002: Marketing controller for lagers, Carlsberg ...
23 Sep 2008
| by Jane Simms
. Carlsberg lager sales grew 36% on the back of a competitive pricing and promotional position against rival big names. It continues to be supported by its award-winning 'World according to Carlsberg' ads. John ...
-165 170-175 -5 3 Carlsberg 160-165 115-120 36 4 Foster's 135-140 135-140 0 5 ...
01 Aug 2008
& Kennedy, and Carlsberg's "goal celebration", created by Saatchi & Saatchi, came second and third.
29 Jul 2008
| by Staff
The Thinkbox Academy judges made the ad, which was created by MCBD, a runaway winner of the June award. Honda's 'Jump', created by Wieden Kennedy and Carlsberg's 'Goal celebration', created by Saatchi Saatchi, were second and third respectively. One year on from England's ban on smoking ...
22 Jul 2008
| by Gemma Charles
) and Carlsberg
(£5.7m). - A pre-watershed ban on TV ads for alcohol, and HFSS foods could cost
commercial ...
13 Jun 2008
they exist, because I haven't the foggiest. On to the Carlsberg (5) ad. Blokes play football, score a goal ...
another jealous
Swede. Next, there is a Carlsberg (5) film. This ad makes the point: get
pissed, play ...
Staples
Director: Nicolai Fuglsig
Production company: MJZ
Exposure: TV
5. CARLSBERG
Project: Goal ...
07 Mar 2008
| by Nikki Sandison
. Higher taxes would also be imposed on super-strength beer and cider such as Tennents Super, Carlsberg ...
Breezer; the price of cans of Carlsberg Special Brew and Tennents Super would rise by 34p ...
their shelves of super-strength alcohol, including Carlsberg Special Brew, Tennent s Extra and Diamond White ...
15 Feb 2008
| by Gemma Charles
The new appointee will be tasked with helping lead alcohol responsibility action and debate on behalf of some of the country s biggest alcohol producers including Carlsberg UK, Diageo and Inbev. The new chair will work alongside the existing Portman Group team, which runs the group s code of practice ...