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Emirates pushes World Cup packages via Sky mobile takeover

tactical campaigns around the draw include Carlsberg and William Hill. William Hill is offering a free bet to customers who wager more than 5 on the eventual winner of the tournament. Carlsberg, which is the official ...

Carlsberg to run World Cup tactical ads

LONDON - Carlsberg is launching a tactical promotion around tomorrow's draw for the Fifa World Cup...Carlsberg, which is the official England sponsor, will be running a campaign in the national press ... Carlsberg did " line and shows the teams it would pick out for England's group - Vatican City, Guatemala and Lapland. The press campaign is part of Carlsberg's planned activity throughout December. Another brand ...

UK drinkers return to bitter but on-trade beer sales plummet

20 UK beer brands 1.Stella Artois 2.Foster s 3.Carling 4.Carlsberg 5.Budweiser 6.Carlsberg Export ... .Grolsch 14.Carlsberg Special Brew 15.Reroni Mastro Azzurro 16.San Miguel 17.Corona Extra 18.Heineken 19 ...

Design Bridge hands Droy and Rodenburg new client roles

has worked for clients including KFC, Carlsberg and Unilever, from The Partners where he was client ...

Liverpool nets record £80m shirt sponsorship deal

agreement with Carlsberg, which was valued at 8m a year. Standard Chartered is to appear on Liverpool ... with Carlsberg, which forbade the club from entering into talks with any other potential endorsers. Prior to the Carlsberg deal, Liverpool was sponsored by Italian electrical goods giant Candy and, until 1988, by local ...

Alcohol brands are abiding by the rules says report

price promotion deals like bogofs and multibuys. Stella Artois, Kronenberg and Carlsberg all feature ...

Grey Amsterdam names Klonhammer managing director

Australian-born Klonhammer is a former group account director at Wieden+Kennedy. For over a decade she has worked on brands such as Electronic Arts, Nike, Heineken, Microsoft and Carlsberg. Klonhammer was instrumental in setting up the agency's digital offering and was responsible for securing their first digital ...

San Miguel launches £7m ad campaign

LONDON - Carlsberg is launching a £7m campaign to promote its recently acquired San Miguel brand...by San Miguel's more premium look on the European mainland. The campaign is the first since Carlsberg ...

Publicis bolsters Modem with Swiss digital agency buy

Normal 0 Nemos is based in Zurich, employs 10 people and has clients including Carlsberg, hotels and restaurants group Movenpick and Condor Films. Publicis describes it as "one of Switzerland's leading multimedia and flash programming agencies". Pascal Urscheler, former Nemos chief executive ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.