02 Nov 2010
| by Sarah Johnson
to encourage readers to switch to HD this Christmas.
While Carlsberg is forced to take out ad space ...
05 Oct 2010
| by Alex Brownsell
Carlsberg has partnered with Sky to launch an off-trade promotion offering consumers the chance...to win a Sky TV 3D package, each week until January, if they buy special packs of Carlsberg and Carlsberg ...
+HD, and four pairs of 3D glasses.
Carlsberg will back the promotion with a print and radio ad campaign ...
literature.
Paul Davies, director of brands and insight at Carlsberg UK, said: "Carlsberg UK research has ...
30 Sep 2010
| by Maisie McCabe
Tetley's, the Carlsberg-owned bitter brand, has signed an 18-month, multimillion-pound sponsorship..., and is part of a planned 5 million investment in bitter brands from Carlsberg.
The idents for the sponsorship, created by Carlsberg UK's integrated marketing agency Billington Cartmell, will be shown ...
21 Sep 2010
| by Suzy Bashford
Carlsberg's landmark 2007 ambient activity, when the lager brand scattered 5000 in 10 and 20 notes across London with the message 'Carlsberg don't do litter. But if they did, it would probably be the best litter ...
26 Jul 2010
| by Harriet Dennys
and Carlsberg and is responsible for 100m of media billings. Connaughton started in TV, but last year s move ...
04 Jun 2010
| by Joe Thomas
Carlsberg, the official beer of the England Team, is rolling out the final stage of its 'Team Talk...for 12 June. Paul Davies, director of brands and insight at Carlsberg UK, said: "Team Talk has struck a ...
-trade as the waiting ends and the tournament begins." Carlsberg launched its 'Team Talk' TV ad, featuring English ...
10 May 2010
| by Matt Williams
LONDON - Carlsberg has launched a star-studded World Cup ad to promote its status as the official...and interviews with some of the stars. Paul Davies, the director of brands and insight and Carlsberg UK, said ...
07 Jan 2010
| by Anne Cassidy
LONDON - Carlsberg has appointed OMD to handle its consolidated international media planning..., along with Carlsberg, The review included 22 markets in Europe and Asia including the UK, Germany, France, Russia, Hong Kong, Malaysia and Singapore. Carlsberg said in a statement: "As part of Carlsberg ...
supplier arrangements globally for all markets under the remit of Carlsberg Group. We are now pleased ...
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