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Des Lynam, Stuart Pearce and Sir Bobby Charlton star in a new TV campaign for Carlsberg.
Carlsberg, the brewing group, has appointed LBi to handle its global digital account....The agency won the business after a four-way pitch led out of Denmark by the Carlsberg group media and digital director, Jakob Kalkar, with support from the intermediary Hestbaek Consult. Carlsberg kicked ... will be responsible for developing a strategic framework for the Carlsberg brand and for leading the creation ...
Carlsberg has launched a Euro 2012 news and entertainment mobile app, as part of its sponsorship...be exclusive content featuring Carlsberg brand ambassador Peter Schmeichel. The app is part of a raft ... by TV, outdoor, on-pack and point of sale. As Carlsberg is also the official beer of the England team, it has developed a bespoke app on the 'Carlsberg For England' Facebook page, which features UK brand ...
Carlsberg is holding a review of its global digital advertising arrangements, as the brand aims..., the group media director at Carlsberg, said the brewer is also "in dialogue with other agencies to support us on various initiatives". The move does not affect Carlsberg's relationship with the UK ...
Carlsberg has secured an editorial tie-up between its branded football video website, Partofthegame...Under the agreement, Goal.com will introduce video content, while Partofthegame.tv will feature sports news and football scores. This week, Carlsberg will post user-generated videos from last week's Champions League final between Barcelona and Manchester United. The fans that have produced the most popular ...
in the world' strategy for Carlsberg....This one, a viral, is filmed on a camera phone in the crowd at Kingsmeadow, the home of AFC Wimbledon in the Carlsberg FA Trophy match against Torquay in February 2008. As the crowd waits ... : This announcement was brought to you by Carlsberg. Carlsberg don t do wives but if they did they d probably ...
Carlsberg has appointed Graphico as its lead digital agency as part of a strategy that will see
Why were Bryan Ferry's comments odd? The Nazis were a bunch of frustrated art directors (they liked black, had read only one book and couldn't cope with criticism).
LONDON - Carlsberg is launching a retail promotion offering consumers a free bet via Coral...purchase any promotional pack of Carlsberg, Carlsberg Export, Tetley s Smoothflow or Tetley s Original ... the comfort of their home. Ged Lowry, head of customer marketing at Carlsberg UK, said: Retailers who ... Premiership and Fulham Football Club, while Carlsberg is the official sponsor of Liverpool FC and was a ...
Carlsberg's interactive work goes a long way toward encapsulating the true potential of interactive...Saatchi & Saatchi and PPC have used TV to enhance the Carlsberg brand by turning a compelling 30 ... . The original creative copy is strong and eminently watchable, and Carlsberg has carried this from the broadcast ... -second spot when making an ad. Congratulations to Carlsberg, Saatchis and PPC on this campaign. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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