At Fold7, Howard will oversee planning as well as revamp the agency's positioning. He will work across clients such as Carlsberg and Nike. Howard, the former international planning director at Saatchi Saatchi, launched Johnny Fearless just over a year ago with Neil Hughston and Paul Domenet ...
Carlsberg, the brewing group, has appointed LBi to handle its global digital account....The agency won the business after a four-way pitch led out of Denmark by the Carlsberg group media and digital director, Jakob Kalkar, with support from the intermediary Hestbaek Consult. Carlsberg kicked ... will be responsible for developing a strategic framework for the Carlsberg brand and for leading the creation ...
Name: Kevin Dundas Job: Managing partner, 180 Amsterdam The reason I got into advertising was ... because the Royal Air Force was not recruiting fast jet pilots that year. The campaigns I am most proud of working on are ... Y R/Foster's in the 80s, FCB San Francisco/Levi's in the 90s and Saatchi/Carlsberg ...
years on accounts such as Carlsberg and Visa. They then joined Fallon and worked on clients including ...
The acquisition will see Lucidity Mobile taken under the Fetch Media brand as a result of the Fetch Media taking full control of the company. Fetch Media will inherit Lucidity s clients, which include Cancer Research, Harrods and Carlsberg. The founders of Lucidity, David Fieldhouse and David ...
depended on it, OMD did well to retain desirable clients in Carlsberg (£100 million) and easyJet (£25
. Meanwhile, the World Cup brought out the best in the agency. The Carlsberg "team talk" World Cup ad ...
Saatchi as creative directors on Carlsberg and Toyota. It was during this four-year stint in Charlotte ... : the "Old Lions" TV ad for Carlsberg and the "running man" spot for Visa. And the portfolio they had ... 'Old Lions' for Carlsberg, no-one wanted to work on the brand and now everyone does. The same goes ...
If only agencies could assimilate the master drinker Kingsley Amis' shrewd advice for "integrating" a pint of lager. He'd take Carlsberg pilsner and mix it - half and half in a silver tankard - with its rocket fuel sister brand Special Brew, to create "as much good will as I know". A feeling ...
Jo Boyd, former global account director on Carlsberg at Publicis Groupe, has been appointed...in 2010. He left Publicis earlier this year, soon after its relationship with Carlsberg ended ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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