17 May 2011
| by Nicola Clark
step up the ladder sooner rather than later.
67: DARRAN BRITTON - CARLSBERG UK
It has been a big year for Britton, the marketing and strategy director at Carlsberg UK. He started the year ...
calls for a Carlsberg' as part of a global repositioning. It is no coincidence that this campaign ...
14 Mar 2008
-racers. For me, I have to say, this Cee'd has fallen on
stony ground. Carlsberg (2) is the last major lager ...
to the scene of perhaps its
greatest triumph, the football field. "Carlsberg don't do wives, but if
they did ...
love what Saatchi Ian Hannaford, marketing manager,
Carlsberg UK
Brief: Take Carlsberg sponsorship ...
29 Feb 2008
CARLSBERG - ANNOUNCEMENT
CREDITS
Project: Announcement
Clients: Paul Davies, head of brands; Ian Hannaford, marketing manager,
Carlsberg UK
Brief: Take Carlsberg sponsorship of the FA Trophy to the football fan
Creative agency: Saatchi Saatchi
Writer: Jonathan Benson
Art director: Stanley Cheung ...
27 Apr 2005
| by Colin Grimshaw
Carlsberg is consolidating its £42m pan-European media planning and buying account into OMD Europe...Though Carlsberg has yet to sign a contract with OMD, the brewer has entered into exclusive ...
includes all Carlsberg's European lager and ale brands in nine countries. In the UK, which is the biggest market, these include Carlsberg Lager, Carlsberg Export and Tetley Bitter.
OMD won the account ...
21 Apr 2005
| by by Ian Darby
LONDON - Carlsberg has appointed OMD Europe to handle its £42m pan-European media account....The move is a blow to ZenithOptimedia, which loses the £13m UK account for the Carlsberg and Tetley brands.
Carlsberg had shortlisted OMD and ZenithOptimedia for the final stages of a four ...
Myers, vice-president marketing and innovation at Carlsberg.
"The review process will help us ...
24 Sep 2004
| by Ian Darby
MG Rover and Carlsberg accounts.
...