23 Sep 2008
| by Jane Simms
. Carlsberg lager sales grew 36% on the back of a competitive pricing and promotional position against rival big names. It continues to be supported by its award-winning 'World according to Carlsberg' ads. John ...
-165 170-175 -5 3 Carlsberg 160-165 115-120 36 4 Foster's 135-140 135-140 0 5 ...
08 Jul 2008
| by Gemma Charles
from this.' Carlsberg, however, found a middle way and changed its long-running 'Probably' for 'Carlsberg don't do', which Gareth Roberts, the company's head of sponsorship, says allowed the brand to keep ...
03 Jun 2008
| by Alex Brownsell
-Cola with the tournament, down from 14.5% on the same period four years ago. The rating for Carlsberg, which calculates its ...
18 Sep 2007
| by David Tiltman
conscious agenda; Carlsberg, for example, developed compostable cups. We want to celebrate products ...
. GLASTONBURY Pilton, Somerset, 22-24 June Key brands: The Guardian, Orange, Carlsberg The vibe: Blend ...
02 Feb 2007
| by Gareth Jones
number of sponsors for Uefa Euro 2008, including Carlsberg, Coca-Cola, JVC, Hyundai-Kia, MasterCard ...
21 Nov 2006
| by by Sarah Woods
The agreement, which covers a wide product category including lubricants, oils and fuels, completes the global sponsorship programme 20 months ahead of the event.
Castrol joins a number of global sponsors for Uefa Euro 2008, which includes Carlsberg, Coca-Cola, JVC, Hyundai-Kia, MasterCard, McDonald ...
19 May 2006
| by Francesca Newland, francesca.newland@haynet.com
brands are dead keen on this trend right now. Last week, Carlsberg
called a pitch, shortlisting Shop ...
24 Mar 2006
and marketing, Carlsberg UK
Brief: Give bitter back its self-confidence while staying true to its
spirit
Agency ...
10 Mar 2006
: Darran Britton, director of brands and marketing, Carlsberg UK
Brief: Give bitter back its self ...