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Motor Neurone body nets former Carlsberg chief

The former head of comms at brewer Carlsberg UK has joined the Motor Neurone Disease Association....was Carlsberg s top UK communicator until her departure last June ( PRWeek , 2 June 2006). She had been ... that running her own agency was not for me and that she missed working with a team. Her role at Carlsberg ...

POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)

brands, including the likes of BMW, Sainsbury s, Carlsberg-Tetley and Orange. Its founder ...

NEWS: 1996 Mad cows, fat cats and blue Pepsi

Borkowski PR is forced to tone down its irreverent PR Mission impossible style campaign for Carlsberg ...

FOCUS: SPONSORSHIP; Sponsors enjoy a sporting chance

the appeal of television in terms of sponsorship, but also targeting. Carlsberg, a former sponsor ... valuable thing to do, but our strategy behind Carlsberg Export changed and we decided not to renew our contract, explains John Slade, marketing controller of Carlsberg. The company has no current ...

NEWS: STOP PRESS

Carlsberg-Tetley redirects regional PR...Carlsberg-Tetley redirects regional PR Carlsberg-Tetley is terminating contracts with its three regional PR agencies: Craigie Taylor in Guildford, Birmingham-based Seal PR and Harrison ... for Carlsberg and Tetley Bitter. However PR for alcoholic soda Vault, Carlsberg ice beer and alcoholic ...

NEWS: STOP PRESS

will report to head of corporate PR Lisa Spiro. Carlsberg-Tetley revamps PR structure Carlsberg-Tetley s centralised its public relations structure this week as part of a move to concentrate its marketing efforts on its core brands Tetley Bitter and Carlsberg. PR managers in Leeds ...

 

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