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The former Carlsberg marketer is about to reposition one of the UK's most famous brands. One wrong step and he, along with the national institution that is Royal Mail, may be bidding the public farewell ... -2000 : Various marketing manager roles, Carlsberg-Tetley 2001-2002: Marketing controller for lagers, Carlsberg ...
brands, including the likes of BMW, Sainsbury s, Carlsberg-Tetley and Orange. Its founder ...
leadership of the dollars 1.6bn UK toy market; Carlsberg announces plans to extend its brand with the launch of Carlsberg Ice beer; Mazda launches an ad which viewers have to video to understand. Only when ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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