FA to announce Budweiser as new sponsor in June
18 May 2011 | by John Reynolds
with Carlsberg. The Danish lager brand has a secondary sponsorship deal with the FA Cup. Sources said The FA ...
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Carlsberg has signed a deal with The Football Association (FA) that extends the larger brand's long...The deal runs until 2014, improving Carlsberg's sponsorship rights, and comes ahead of the FA's official unveiling tomorrow of rival Budweiser as its new FA Cup sponsor. It is thought that Carlsberg ... rights. Carlsberg's commercial links with football date back to 1992, when it signed up as Liverpool ...
with Carlsberg. The Danish lager brand has a secondary sponsorship deal with the FA Cup. Sources said The FA ...
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