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Trading places: this week's people moves

Advertising Lisa Rokny , head of digital creative and development at CBS Outdoor , has been appointed the first marketing director at ad agency HMDG . Rokny will report to agency partner Greg Grimmer . ( Campaign ) Jo Boyd , former global account director on Carlsberg ...

Tesco copies Asda's cut-price beer move

LONDON - Tesco has been bombarded with shoppers snapping up £15 crates of Carlsberg lager for £5...Tesco shoppers can pick up a crate of Carlsberg Export premium lager for 5 until this Sunday. As there are 18 bottles per crate, each one works out at just 27.8p per bottle. Staff at the supermarket chain said the crates, which normal retail for 14.99, were selling at a rate of up to 100 every hour. Some ...

Tesco bans super-strength drinks in London stores

, including Carlsberg Special Brew, Tennent's Extra and Diamond White, in a move to help stop street drinking.... Carlsberg Special Brew is one of the strongest lagers freely available in the UK, with an alcohol volume ...

Talk of the site: irritating ads, Christmas campaigns and a Malaysian batman

/Nicole Kidman; Pringles; Guinness; McCain chips; uswitch.com; injurylawyers4u; Clover; Coca-Cola; Carlsberg ...

England's summer off could cost UK economy £1bn

include Nationwide, Carlsberg, E.on and McDonald s, will also lose out. Although English football ...

Supermarkets under fire over cheap alcohol promotions

a pint for San Pellegrino bottled mineral water. Similarly, Asda ran a June promotion on Carlsberg ...

Fuse Digital wins Quorn online account

brands such as Carlsberg, WKD, Lucozade, Mates and Miele. ...

Waitrose and Brand Connection triumph at Telegraph Create Awards

Awards, after beating competition from 71 other entries, including the Carlsberg-represented OMD...place. Joint third was OMD UK's Carlsberg "Team Tetleygraph" and Danacol with "Rediscovering the heart ...

SiebertHead draws on naval heritage for Somerfield port redesign

that will appeal to Somerfield's customers." SiebertHead's other designs include Carlsberg Export beer tap ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.