The scheme launches with exclusive deals from BP Retail s strategic partners, which include Coca-Cola, Carlsberg, United Biscuits, Danone, Mars and Walkers. A Today s offers platform, which sits within BP s main website, offers consumers relevant deals based on their location. It has been created by Rockpool ...
Advertising Lisa Rokny , head of digital creative and development at CBS Outdoor , has been appointed the first marketing director at ad agency HMDG . Rokny will report to agency partner Greg Grimmer . ( Campaign ) Jo Boyd , former global account director on Carlsberg ...
step up the ladder sooner rather than later. 67: DARRAN BRITTON - CARLSBERG UK It has been a big year for Britton, the marketing and strategy director at Carlsberg UK. He started the year ... calls for a Carlsberg' as part of a global repositioning. It is no coincidence that this campaign ...
1994-1999: Brand director, Carlsberg 1999-2007: Director, personal and small business marketing ...
Other big brand signatories are Sainsbury's, Carlsberg and Mars. A key pledge outlined in the deal is the development of a new sponsorship code on responsible drinking while McDonald's, Pizza Hut and KFC have agreed to place calories on their menus from September this year. Last week Marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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