Retail News brief: Carlsberg to run on-can promotion
12 May 2004
Carlsberg has partnered with more than 1200 building trade retailers, including Travis Perkins
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BELOW-THE-LINE: BRIEFS
07 Mar 1996
Carlsberg kicks off...Carlsberg kicks off Carlsberg, the official beer sponsor of Euro 96, is launching Win probably the best seats in the world through agency Promotional Campaigns. There are 1,500 tickets on offer, with Matchballs and T- shirts for runners up. CIC plays Countrywide CIC has ...
Carlsberg-Tetley
22 Jul 1999 | by ANNE-MARIE CRAWFORD
Carlsberg-Tetley is joining forces with leading music retailers and broadcasters for a summer...Carlsberg-Tetley is joining forces with leading music retailers and broadcasters for a summer music promotion called Sounds Good . The promotion, developed by Billington Cartmel and Perspectives, will run in selected pubs, at retailers including HMV, and on Virgin Radio. Prizes will vary according ...
PEOPLE’S JURY/FAVOURITE ADS: Levi’s concedes to Carlsberg. But against all predictions
11 Sep 1998 | by JADE GARRETT
Levi s, for once, didn t take the top spot, as Carlsberg Export proved to be this month...Levi s, for once, didn t take the top spot, as Carlsberg Export proved to be this month s favourite ad. The ad, which features a young couple in a marriage guidance counselling session, obviously ... POINTS 1 Carlsberg Export Saatchi Saatchi 6.6 2= Levi Strauss ...
MARKETING MIX: That was the week that was
28 Jan 1999 | by SUE BEENSTOCK
with IBM s PC Junior; Carlsberg announces the launch of a new premium bottled lager, Carlsberg Export....15 years ago: Sainsbury s breaks new ground by advertising its own brand of pet food, Supreme, on ITV and Channel 4 for the first time; Apple Computer launches its Macintosh home computer to compete with IBM s PC Junior; Carlsberg announces the launch of a new premium bottled lager, Carlsberg Export ...
MARKETING MIX: That was the week that was
22 Jul 1999
15 years ago: Bass takes on Carlsberg with the launch of Tennent s Pilsner in 440ml cans; Ford...15 years ago: Bass takes on Carlsberg with the launch of Tennent s Pilsner in 440ml cans; Ford is revealed to be revamping the Sierra after failing to lift sales beyond 7% of the UK car market. Ten years ago: Everest Double Glazing announces it is to change advertising for the first time in 18 ...
Tesco bans super-strength drinks in London stores
25 Feb 2008 | by Nikki Sandison
, including Carlsberg Special Brew, Tennent's Extra and Diamond White, in a move to help stop street drinking.... Carlsberg Special Brew is one of the strongest lagers freely available in the UK, with an alcohol volume ...
Retail News Brief: Dulux Trade in tie-up with Thresher Group
26 May 2004
of every 10 litres of paint from its Trade Colours range, and not Carlsberg, as previously reported.
Tesco copies Asda's cut-price beer move
10 Oct 2008 | by Jacquie Bowser
LONDON - Tesco has been bombarded with shoppers snapping up £15 crates of Carlsberg lager for £5...Tesco shoppers can pick up a crate of Carlsberg Export premium lager for 5 until this Sunday. As there are 18 bottles per crate, each one works out at just 27.8p per bottle. Staff at the supermarket chain said the crates, which normal retail for 14.99, were selling at a rate of up to 100 every hour. Some ...
Waitrose and Brand Connection triumph at Telegraph Create Awards
10 Apr 2006 | by by Alex Donohue
Awards, after beating competition from 71 other entries, including the Carlsberg-represented OMD...place. Joint third was OMD UK's Carlsberg "Team Tetleygraph" and Danacol with "Rediscovering the heart ...
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