Carol Smillie fronts World Vision campaign
28 Aug 2009 | by Joe Thomas
LONDON - World Vision's latest child sponsorship campaign is fronted by TV presenter Carol Smillie.
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Carol Vorderman fronts Sambucol marketing drive
18 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
featuring brand ambassador Carol Vorderman, to coincide with the flu season....such as antioxidants and black elderberries. The ad uses brand ambassador Carol Vorderman and ends with the line: "Recommended by Carol Vorderman." Lisa Harrison, brand manager, VMS at PharmaCare Europe Ltd, said ... fantastic supplement for all family members "Carol Vorderman is a strong brand ambassador and has once ...
Amanda Holden sings Christmas carols for Ferrero
10 Dec 2009 | by Amy Golding
-fareast-language:#0400; mso-bidi-language:#0400;} As part of the deal, Holden has held a Christmas carol night ...
Morrisons to sponsor 3D premiere of Disney's A Christmas Carol
29 Oct 2009 | by Ed Kemp
Christmas Carol on 3 November.
Coca-Cola sponsors buskers on London Underground to sing carols and Coke jingles
10 Nov 2009 | by Joe Thomas
LONDON - Coca-Cola is to sponsor buskers on London Underground, who will play carols as well
Low cost airlines rise above low-fares marketing focus
08 Sep 2011 | by Loulla-Mae Eleftheriou-Smith
significant shift in the marketing strategies of the two biggest low-cost airlines over the past month, which ... is drawing up plans for a marketing campaign to advertise itself as 'low-emissions', and the 'greenest ... up' low-cost airlines? Ryanair head of communications Stephen McNamara says that, despite other ...
Olympic sponsors score low recognition
26 Jan 2012 | by Nick Batten
The Ipsos MORI research, which polled 1,985 people, will largely make bleak reading for sponsors, particularly as there are only six months to the start of London 2012. The research found that spontaneous awareness of companies sponsoring Olympics is very low, with three in five (59%) not being able to name any ...
Low prices beat high nostalgia
09 Feb 2010 | by Gareth Jones
give it affinity with British shoppers. However, things have changed since Rumbe lows was last ...
Retailers plan to increase promotion of low-alcohol wine
28 Sep 2009 | by Staff
LONDON - Retailers are planning to increase their ranges of low-alcohol wines in the run up...-fareast-language:#0400; mso-bidi-language:#0400;} According to Nielsen figures, sales of low ... for producers and retailers in an attempt to encourage the industry to expand their low-alcohol ranges ...
Unilever researches 'low-carbon' ice cream
24 Aug 2009 | by Gemma Charles
LONDON - Unilever is developing an ambient 'low-carbon' ice cream designed to be sold at room...'s laboratory in partnership with academics at Cambridge University. The development of the low carbon ice ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
