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MC Hammer fronts UK viral for Cash4Gold competition
14 Sep 2009 | by Darren Davidson
LONDON - Cash4Gold has launched a viral video campaign in which 1980s rap star-turned-preacher MC...celebrity". Cash4Gold is attempting to get as well-known in the UK as it has become in the US, where ... during the recession. In the US earlier this year, Cash4Gold ran a 60-second TV spot during the Super ... of the public who have traded their gold for cash. A recent Cash4Gold UK TV campaign: ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
