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STOP PRESS: Milk Link hires Bell Pottinger

retained PA agency. The brief includes strengthening links with local and central government.

Eurostar creates central function

The cross-channel train operator has created a central commercial team, as it seeks to gain clearer focus under commercial director Nick Mercer, the marketer who launched Air Miles ... centrally for the UK, France and Belgium for the first time. Each market previously operated independently ...

Crown Jewels trademark not registered to government

LONDON - The British government is now the biggest developer of commerical brands and filed more...at Beachcroft Wansbroughs, said that even though the government often operates as a UK plc, it has no central ... by commercial law firm Beachcroft Wansbroughs. It says that the government is leaving itself open to opportunist companies by failing to protect its intellectual property. It found that the government is now ...

RAC creates central comms function

The brand-by-brand organisational structure has now been scrapped, with all PR being overseen by a newly created central corporate communications function. This has been divided into four subject teams – PR, internal comms, lobbying and brand standards. The latter has been created to ensure ...

Government plans guidelines for COI call centres

LONDON - The government is to issue guidance to ensure that its call centres do more to meet the UK...at both central and local government. 'Better Practice Guidance for Government Contact Centres' has ... from stakeholders including contact centre providers and government departments. The COI manages 45 contact centres on behalf of government departments, including Aim Higher and Childcare Recruitment ...

DIRECT: Government plans COI call centre guide

The government is to issue guidance to ensure that its call centres do more to meet the UK public...at both central and local government. 'Better Practice Guidance for Government Contact Centres' has been ... comments from stakeholders including contact centre providers and government departments. The COI manages 45 contact centres on behalf of government departments, including Aim Higher and Childcare ...

Government agrees deal with Lords to protect Five

LONDON - The government has agreed a deal with rebel Labour peer Lord Puttnam that will make...The two agreed a deal on cross-media ownership after last week's defeat for the government, when ... will withdraw his amendment now a deal has been agreed with the government, which will introduce a new plurality ... because Ofcom will be able to block takeovers "in the public interest", even if the central issue ...

CAREERS: Company CV - COI Communications

COI Communications, formerly the Central Office of Information, is the government's specialist...The COI acts as an agent between central government and private sector suppliers. Based in London ... for government activity. In August last year, the COI completed a review of its new media roster. New ... Carter. In February, the government began to set up its first creative and media roster for online ...

Central Trains hired e-crmdata for web tracking

LONDON - Central Trains has appointed e-crmdata.com to develop a new web-based data warehousing...-term Central Train customer histories of up to 1m contacts will be compiled from various sources including ... at Central Trains, said: "This system will give us major advantages that until recently were only available ... complex data solutions." Rail operator Central Trains runs services between Liverpool and Norwich ...

NEWS BRIEF: Heinz creates central database resource

Heinz is creating a central database resource for all its Heinz brands, and plans to encourage

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.