19 Nov 1999
| by MATTHEW BOYLE
-way race for the European Central
Bank s pounds 18 million-plus PR campaign to prepare for the arrival...-way race for the European Central
Bank s pounds 18 million-plus PR campaign to prepare for the arrival ...
.
The campaign will be closely co-ordinated with the national central
banks of each European country.
PR is central to the campaign, said Publicis Consulting director Seth
Goldschlager ...
02 Jul 1999
| by ROBERT GRAY
When the Government announced two weeks ago that it was to clamp
down on the promotion of tobacco...When the Government announced two weeks ago that it was to clamp
down on the promotion ...
with that used by the European Commission,
whose directive on tobacco promotion the Government is looking ...
.
A two-month consultation process between the tobacco industry and the
Government has already begun ...
20 Feb 2009
- The Central Office of Information (COI) has appointed Advertising Association chairman Mark Lund
21 Apr 2000
| by JULIETTE GARSIDE
The European Central Bank has hired global communications agency
Publicis to launch the single...The European Central Bank has hired global communications agency
Publicis to launch the single currency s notes and coins for the first
wave of countries using the euro at the start of 2002. The Paris agency
will spearhead a pounds 50 million campaign using PR, on-line marketing,
and advertising ...
10 Jan 1997
| by REBECCA DOWMAN
Chairmen and CEOs increasingly realise that their company s
reputation is central to its success...Chairmen and CEOs increasingly realise that their company s
reputation is central to its success and that they themselves are
expected to face the media spotlight, according to a Mind and Mood
survey from ad agency FCB. The results back up the finding of a PR
Week/NOP poll last year which showed that 92 per cent ...
12 Jul 1996
of their time in central London
against 14 per cent of bus time, and promoting the increasing
sophistication...of their time in central London
against 14 per cent of bus time, and promoting the increasing
sophistication ...
19 Sep 1997
| by IAN DARBY
for Government, Parliamentary and consumer
relations....The Advertising Association has made Sara Price its new head of
public affairs, responsible for Government, Parliamentary and consumer
relations.
She currently works as a Parliamentary adviser to UNICEF and replaces
Jonathan Bullock who resigned following the general election. Press
officer ...
25 Jun 1999
| by SIMON ELLERY
The Government s proposed regulations banning advertising and
sponsorship of tobacco products...The Government s proposed regulations banning advertising and
sponsorship of tobacco products ...
if these activities are designed to promote
cigarettes to consumers.
Lobbying of government, financial PR ...
, general
manager, external affairs Paul Sadler said he believed the Government
was attempting to stop ...
30 Oct 1998
| by STEPHANIE FRANCE
Television advertising was the first contact most people had with
the Government s New Deal...Television advertising was the first contact most people had with
the Government s New Deal ...
give the evidence to back it
up, he says.
But no matter how credible the Government wishes ...
deployed by the previous Government succeeded only in alienating those
it was meant to target. Labour ...
03 Nov 1995
| by MICHAEL KAVANAGH
The Portuguese Government is financing a pounds 70,000 pre-Christmas PR
and advertising push...The Portuguese Government is financing a pounds 70,000 pre-Christmas PR
and advertising push designed to raise the profile of the country s
table wines in the UK.
The marketing drive kicks off a three-year strategy approved by the
Portuguese Trade and Tourism Office earlier this year ...
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