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This has resulted in M4C, which was launched in 2010 to handle COI's business, picking up the accounts for Visit Britain, London Partners, VisitEngland, part-government-funded campaigns and some NHS primary care trusts. It is expected to pick up further governmental and public sector media accounts ...
Ed Vaizey, minister for culture, communications and creative industries, helped launch an IPA competition to find the next creative entrepreneur at the IPA president's New Year reception last night.
Comedy Central is set to launch an ad campaign to promote the arrival of the popular US sitcom...today (23 September). The Comedy Central idents will be based around 'Friends and friendship throughout October. The copywriters and art directors were Comedy Central marketing director Bill Griffin and Comedy Central creative director Will Clark. The TV ad was directed by Steven Seller, with post ...
International-owned Comedy Central to its highest-ever audience last night, with more than 800,000 viewers....According to unofficial overnight figures supplied by Comedy Central, an average audience of 803,000 viewers watched the half-hour show between 9pm and 9.30pm, giving the channel more viewers than Channel 5 ... for Two and a Half Men by an impressive 54%. Jill Offman, managing director, Comedy Central, said ...
Individuals will be able to legally copy music from CDs to portable devices and buy and sell licenses to digital products more easily as the Government backs an overhaul to the UK intellectual property law to "bring it in line with the real world".
Ministers have been accused of running back-door party political advertising despite imposing huge cuts in the Government's ad budget.
The government's plan to join forces with Asda to hand out millions of healthy food vouchers through the supermarket chain has been criticised as "short-term" and "tokenistic" by a campaign group.
CANNES 2011: The future success of Foursquare's business is in using consumers' data to build brand ambassadors, according to its founder and chief executive Dennis Crowley.
Culture secretary Jeremy Hunt has called for ideas that will help his department promote the development of new business models and new sectors, as well as protect intellectual property, as the Government embarks on the work of producing a new Communications Act.
The Government is to pass legislation implementing the revised EU directive requiring web users give consent to the use of cookies by 25 May, but has signalled it wants a period of breathing space on enforcement to explore more options with the online industry and browser manufacturers.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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