04 Jun 2010
| by Alex Brownsell
Lotus has hired McCann Erickson Central to create an advertising campaign to mark the relaunch..., chief executive of McCann Erickson Central, said: "Our appointment by Group Lotus reflects our ability ...
as a partnership between the Malaysian government and Malaysian brands such as Proton, Lotus Racing ...
09 Aug 1996
| by OUR PARLIAMENTARY CORRESPONDENT
The Government has imposed higher performance targets on the Central
Office of Information...The Government has imposed higher performance targets on the Central
Office of Information as it prepares to bring in a new chief executive
from the private sector.
The new targets, which will increase the pressure on the 23 agencies
working on Government campaigns, have been ordered by Roger ...
02 Nov 1999
The Central Office of Information has appointed D Arcy to handle a campaign tackling the problem...The Central Office of Information has appointed D Arcy to handle a campaign tackling the problem of fraud following a five way pitch.
The agency pitched against Abbot Mead Vickers BBDO, TBWA GGT Simons Palmer and Delaney Fletcher Bozell.
It is understood that the agency will adopt a sensitive ...
02 Nov 1999
The Central Office of Information has appointed D Arcy to handle a campaign tackling the problem...The Central Office of Information has appointed D Arcy to handle a campaign tackling the problem of fraud following a five way pitch.
The agency pitched against Abbot Mead Vickers BBDO, TBWA GGT Simons Palmer and Delaney Fletcher Bozell.
It is understood that the agency will adopt a sensitive ...
08 Dec 1995
The Manchester-based agency, BDH, has joined the Government s
advertising roster for the first...The Manchester-based agency, BDH, has joined the Government s
advertising roster for the first time by winning the Central Office of
Information s Going for Green account.
Going for Green, an initiative announced earlier this year by John
Gummer, the Environment Secretary, aims to encourage more ...
12 Nov 1999
| by JADE GARRETT
The Central Office of Information is looking for an agency to
create a pounds 4.5 million campaign...The Central Office of Information is looking for an agency to
create a pounds 4.5 million campaign designed to raise awareness of the
2001 census.
The through-the-line campaign, which will break early in 2001, will aim
to encourage the general public to spend time filling in the necessary ...
09 May 1997
| by our Parliamentary correspondent
. The whole emphasis will be on
making the self-regulation system work, one Government source said ...
imagine a Blair government with a hands off
industry policy bringing in a law to control all ...
-regulation.
Government adspend is unlikely to change much. Labour may spend more
than the Tories on health promotion ...
01 May 2009
to five years before advertising is as central to government thinking
as the other creative industries ...
, they are thinking mainly of
design, music and fashion. Government has long-held relationships with
these sectors because all, at various times, have needed government
money to sustain them. The ad industry has never had ...
17 Mar 1998
- The Government has lifted the threat of privatisation hanging over its advertising body...- The Government has lifted the threat of privatisation hanging over its advertising body, the Central Office of Information. The move means that media companies will not get the chance to bid for the job of buying all Government advertising. The previous Tory Government edged towards a sell ...
17 Mar 1998
- The Government has lifted the threat of privatisation hanging over its advertising body...- The Government has lifted the threat of privatisation hanging over its advertising body, the Central Office of Information. The move means that media companies will not get the chance to bid for the job of buying all Government advertising. The previous Tory Government edged towards a sell ...
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