to remove filtersD&AD celebrates its Golden Jubilee
26 Apr 2012
The second yellow Pencil for the campaign came for Operation Christmas. Government soldiers dropped ...
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Two decades of tuning in to commercial radio
24 May 2012 | by Maisie McCabe
again in 2011, up 1.8 per cent despite government cuts obliterating radio's biggest advertiser, COI ...
Reggae Reggae Sauce brought to life in Aardman TV ad
16 Apr 2012 | by Arif Durrani
Central Exposure: TV, Cinema, Online Follow Arif Durrani on Twitter: @DurraniMix ...
Mars kicks off its Euro 2012 ad campaign
16 Apr 2012 | by John Reynolds
of the Football Association (FA), the sport's governing body, having signed a five-year deal in 2009. Follow ...
Government backs IPA challenge to find creative entrepreneurs
13 Jan 2012 | by Sara Kimberley
of the UK government, we may well find the next Mark Zuckerberg, Charles Saatchi or Sir Alan Sugar ...
Virgin Money undertakes Branson stunt as part of ad campaign
10 Jan 2012 | by John Reynolds
The launch of the ad campaign follows Virgin Money's high-profile acquisition of the government-owned Northern Rock. The television advertising campaign, created by Beattie McGuiness Bungay (BMB), features an array of sister Virgin brands, such as airline, Virgin Atlantic, Virgin Trains, and Virgin Records ...
A User-First Approach
07 Dec 2011 | by Marc Heal, Duke & Earl
from a central creative theme. There may be three discrete issues to consider. First, how can I take ... . It needs to be considered together with, rather than sequentially to, the central creative idea. And ...
Delivering a united front
07 Dec 2011 | by Stephen Maher, James Devon, MBA
hope, we can all agree is that strong integrated campaigns are coherent to a central thought or theme ...
Catching up with consumers
10 Nov 2011 | by Jeremy Garner and Mark Brown, Weapon7
will only get more pertinent as time goes on. It is part of the cultural landscape, governing to a large ...
Sexual imagery in outdoor ad cleared by watchdog
02 Nov 2011 | by Sophie Maden
as part of the industry's response to recommendations made by the Government-commissioned Bailey review ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
