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AA argues against alcohol ad ban

The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people. Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...

IPA lobbies Government for changes to Tupe

In a response to a government call for evidence on Tupe (transfer of undertakings for protection of employees), the trade body has pushed for a formal consultation in the hope that this will lead to a change in the rules. The IPA said that the 2006 amendments that widened the scope of Tupe to include almost all ...

Government rejects calls to ban kids' ads

The Government has backed away from a ban on advertising aimed at children after the industry

Govt to restrict outdoor ads despite planning law revamp

The Government will prevent a US-style explosion of outdoor ads in the countryside when it relaxes...the Government's planning guidance dropped strict controls limiting outdoor ads, saying they should be "subject ... the Government finalises its proposals, it will make clear that the new rules will not allow a free ... no mention of billboards being inappropriate in the countryside". In a submission to the Government ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.