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Ditching flu awareness ads contributed to more deaths, paper claims

A "laissez-faire" Government approach to flu, including the cancellation of a public awareness...of the so-called "swine flu" pandemic that prompted the Labour government to ramp up its 'Catch it. Bin it ... and hence to avoidable influenza-related deaths". Going into detail about how the [Coalition] Government ... -awareness campaign" and the lack of warning that the pandemic virus would be circulating. The coalition government ...

Government under fire after DH adspend cuts

The squeeze on the Government's advertising budget was attacked as a "false economy" this week...Simon Burns, the Health Minister, said his department spent 4.21 million during the Coalition s first year, down from 60.28 million in the final year of the previous Labour government. Spending on the department s flagship Change4Life campaign dropped from 9.2 million to 1.61 million and on the anti ...

Agencies line up for COI small businesses brief

new businesses. It will also promote the Government s Business Link website. Last month, the Prime ...

Is adland protecting children enough?

The ad industry is pushed into a corner as the Government looks for a quick fix, John Tylee writes..., we're in limbo and in urgent need of clarity. It's clear the Government wants to toughen up the rules ... , including the Government, and I'm confident that advertisers, agencies and media owners are on board, too ...

Government calls pitch to calm youth unrest

the trouble. One of the ways that the Government has encouraged young people to act more responsibly ...

Department of Health reviews £14m media planning

Agencies, including the incumbent, are expected to receive briefs within days, ahead of a pitch for the business. The move follows the launch of a review of the government department s creative business in June. M C Saatchi is the incumbent on the DH s Change4Life campaign and is expected to defend ...

AA chair to steer Labour think tank

and skills to enable them to grow. The Government has set up a Creative Industries Council, a partnership ...

Industry faces fresh attacks on food ads

to children to combat the obesity crisis. It rejected the Government's self-regulatory approach and cast doubt ... their involvement in state-run campaigns such as Change4Life for lobbying purposes. The Government is resisting ... to reassure the public. Anne Milton, the Junior Health Minister, defended the Government's "responsibility ...

Whitehall revolt over COI

A plan for a more centralised approach to government communications has sparked a revolt...by Matt Tee, the outgoing permanent secretary for government communications. He recommended that COI be replaced by a Government Communications Centre to oversee six teams based on priorities such as health. Sources say the Coalition Government will back Tee s proposals for closer co-ordination of campaigns ...

Bailey review prompts Advertising Association action

. Legislation should only be necessary if the industry were out of line with society and government and self ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.