M&S and Sainsbury's buck consumers' indifference to brands
02 Mar 2012 | by Maisie McCabe
advertisers, media owners and agencies yesterday morning at MPG Media Contacts' new office in central London ...
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Figleaves outdoor ad cleared amid Government-led clampdown
14 Mar 2012 | by Matthew Chapman
Lingerie retailer Figleaves has escaped an advertising ban despite a Government-led clampdown...on board the recommendations of the Government-commissioned Bailey Review into the commercialisation ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
is everything. Nothing is controllable (centrally at least). It's also a meritocracy out there; no-one much ...
Not rules, but tools
25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London
's essentially a direct marketer's approach applied to the eradication of poverty. Central to her approach ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
: it's central to it. And it blurs the line between brand-owner website and social media platform ...
Generation why?
25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London
means of defying the Iranian government. If a record industry mogul told you five years ago ... changed social paradigms irrevocably. The old axes of power - from governments, to corporations ...
And in the real world....MySpace, Google, M&S, BBC, ITV, BT, Costa, Whitbread, Aviva, Channel 4, GM and Vauxhall
05 Nov 2009 | by Noel Bussey
Government could be forced to raise VAT beyond 17.5pc as it sets about "refilling the coffers", Sir Stuart ...
And in the real world... Kraft, obesity, General Motors, M&S, Boots and more
04 Nov 2009 | by Noel Bussey
governments and the European Union. Source: The Independent Normal 0 0 1 23 135 1 1 165 ...
And in the real world... BA, Marks & Spencer, Kraft/Cadbury, Woolworths, Tesco and more
01 Oct 2009 | by Noel Bussey
Normal 0 0 1 29 167 1 1 205 11.773 0 0 0 Companies in prime central London areas face bigger-than-expected business rate increases, averaging almost 40 per cent, the country's largest collector of rates has warned. Source: Financial Times Normal 0 0 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
