NEWS: Norwich Union awards Saatchi direct rethink
01 Dec 1995 | by STEFANO HATFIELD
campaign for Norwich Union, which featured shots of the Great Wall of China. Now the central idea is We ...
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MEDIA: FOR THE RECORD
08 Dec 1995
to spearhead the association s lobbying of the Government s plans for regulating media ownership ...
NEWS: EU ads for ecu likely
10 Nov 1995
groups, trade unions and national governments as well as advertising and media executives. One ...
TELEMARKETING: Does telemarketing build brands?
10 Nov 1995 | by CAROLINE MARSHALL
of accountability in telemarketing, an attribute central to any successful communications medium: If clients ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
