PRIVATE VIEW
08 Dec 1995 | by JAY POND-JONES
: Fred Rees Production company: Nelson Films Exposure: Carlton, Central and Granada TV 4 ...
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NEWS: NFA renews pressure on food ads
15 Dec 1995 | by JOHN TYLEE
are alarmed that the Greek Government s ban on toy advertising could spread throughout the EU and lead ... wants the Government to pressure the ITC into banning ads for fatty and sugary foods when the audience ...
SUPPLEMENT: APG CREATIVE PLANNING AWARDS; Sponsored by ITV: New Broadcast Campaign
24 Nov 1995
rely on changing Volvo brand image perceptions as well. Research also showed that central ...
SUPPLEMENT: APG CREATIVE PLANNING AWARDS; Sponsored by Mirror Group Newspapers: New Print Campaign
24 Nov 1995
of day-to-day stress. The agency realised that dealing with these daily problems was a central ...
TELEMARKETING: Does telemarketing build brands?
10 Nov 1995 | by CAROLINE MARSHALL
of accountability in telemarketing, an attribute central to any successful communications medium: If clients ...
NEWS: McCanns beats rivals in dollars 200m Coke battle
12 Jan 1995 | by JOHN OWEN
-Erickson, by retaining it as the company s central co- ordinator of media planning and buying across all brands...Coca-Cola has given a vote of confidence to its longest-standing agency of record, McCann-Erickson, by retaining it as the company s central co- ordinator of media planning and buying across all brands in Europe, after a formal review. A Coca-Cola spokesman in Atlanta confirmed that McCanns, whose 40 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
