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MEDIA FORUM: Is everyone expecting too much of interactive TV? Despite all the hype about interactive TV, the future failed to arrive on time this year. Who is to blame for this? Do things look any more promising for next year, Alasdair Reid wonders

the expectations were. He says: It was always going to be governed by the possible in terms of the technology ...

CAMPAIGN-I: Spotlight on: interactive TV forums - Media owners team up to form the latest interactive TV forum. Will this be the forum that makes the difference to the industry?

, because it is run by broadcasters, this probably has more chance of becoming the industry s central forum ... that we become a more central part of the decision-making process. But we certainly don t want to pour ...

CAMPAIGN.I: Wickedweb lands the UK's Census 2001 internet task

The Office of National Statistics has appointed Wickedweb to develop its online communications for the UK s Census 2001. The work will focus on developing a portal but will also require the new-media communications agency to establish links across a number of government websites. Of the pounds 4.3 million ...

WHAT DO YOU THINK OF THE SHOW SO FAR? It's been a year since Greg Dyke took the role of director-general at the BBC. Anna Griffiths charts the highs and the lows of the most powerful man in broadcasting

up a central executive committee with 17 directors and is seeking to get closer to the key editorial ...

SCANDINAVIA: ONLINE ON THE MOVE - Technology-loving Scandinavians have embraced the internet wholeheartedly. Advertisers need to keep up to reap the benefit or risk falling behind, Rachel Miller says

signature that the government is working on to provide security. But at the moment, many e-commerce sites ...

CAMPAIGN-I: PRIVATE SURF

Andrew Howells, the managing director of BMPtvi, takes a look at durex.co.uk. There must be some sort of government requirement that parents of newly born babies are asked about contraception plans within 24 hours of the birth. So what better place to visit than the recently refurbished www ...

CAMPAIGN-I: PRIVATE SURF

Andrew Howells, the managing director of BMPtvi, takes a look at durex.co.uk. There must be some sort of government requirement that parents of newly born babies are asked about contraception plans within 24 hours of the birth. So what better place to visit than the recently refurbished www ...

MARKETING TO A NEW-MEDIA GENERATION: The Digital Future - Technology is evolving rapidly. So, how could it have changed our lives by 2010? Five industry experts give their predictions

FRU HAZLITT, EUROPEAN SALES DIRECTOR, YAHOO! Content will be key in the new-media world in the next ten years. All users of new media will want to access content through one destination, regardless of the device they use to get to it. As well as obtaining it centrally, people will want everything customised ...

MARKETING TO A NEW-MEDIA GENERATION: Wired Youth - Seven- to 11-year-olds are one of the fastest-growing groups of internet users Jim Curtis reports on a new generation of e-literate school children.

of PCs into UK homes and the lowering cost of internet access. With the Government investing nearly ...

MARKETING TO A NEW-MEDIA GENERATION: Wired Youth - Seven- to 11-year-olds are one of the fastest-growing groups of internet users Jim Curtis reports on a new generation of e-literate school children.

of PCs into UK homes and the lowering cost of internet access. With the Government investing nearly ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.