PRIVATE VIEW: Malcolm Duffy, the joint creative director of Miles Calcraft Briginshaw Duffy
23 Nov 2001
Weiland Film Company Exposure: TV (London, Central, HTV and Meridian) ...
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Starcom Motive set to handle Electrolux Floorcare's strategy
14 Dec 2001 | by MATTHEW COWEN
with developing a central strategy and communications plan for the brand. The agency will also draw up strategic ...
OPINION: Stuart Elliott in America
02 Nov 2001 | by STUART ELLIOTT, the advertising columnist at The New York Times
necessity to be commandeered by a government worried that brand identity and profit margin were luxuries ...
Optimedia beats four to scoop Sanofi prize
10 Aug 2001
. Sanofi produces a variety of drugs, including treatments for cardiovascular and central nervous system ...
BBH creates 'animal' ads for Lynx
29 Jun 2001 | by CAMILLA PALMER
of a strong central idea. The Lynx effect premise has provided the inspiration for a diverse range ...
CAMPAIGN-I: SCA Hygiene increases net activity using bold banners
01 Jun 2001
SCA Hygiene launches its largest online advertising push for its Bodyform brand this week, through Chime-owned agencies Roose & Partners and BloodPartnership. The web advertising for the brand builds on "PantyLiner Woman", created by SCA's central Swedish agency, Forsman & Bodenfors ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
