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REVIEW: Advertising industry against restrictions on alcohol advertising

The advertising industry has railed against proposals to place restrictions on alcohol advertising similar to those already in place on tobacco advertising. The IPA has slammed proposals, put forward this week by the Government's chief medical officer, as being "way over the top" and stated ...

HOTLINE: Yahoo! and FIFA announce first world cup marketing partners

Yahoo! and FIFA, the world governing body of football, have announced that Budweiser and MasterCard International have signed up as the first global marketing partners of FIFAworldcup.com, the official website of the 2002 FIFA World Cup. ...

PRIVATE VIEW: Malcolm Duffy, the joint creative director of Miles Calcraft Briginshaw Duffy

Weiland Film Company Exposure: TV (London, Central, HTV and Meridian) ...

CLOSE-UP: LIVE ISSUE/BUSCH MEDIA - Budweiser brewer has vision for its media buying in the UK. Anheuser-Busch may well prove doubters in the UK wrong, Alasdair Reid says

in negotiating at the highest level with real football's rights holders and governing bodies - over World Cup ...

Euro RSCG unveils debut Lions task

sure that the unique chewiness of the product is also central." The campaign was art directed ...

DOES ADVERTISING HAVE A CONSCIENCE?: Agencies themselves are now being urged to take a more ethical approach to working and choosing clients

& Partners Problem: Consumers, faced with confusing messages and government policy on the issue ... from the media and the Government. The campaign grasped on Iceland's relatively small market share ...

Irish Food Board to appoint agency for branding campaign

pulling the ad would have sent out the "wrong message". In contrast, the French government ran ...

PRIVATE VIEW

of derision at the thought of a Conservative government. But, really, film poster pastiches ...

OPINION: Mills on ... Fox's Biscuits

governing boards and so on. So impressed has Labour been with this book that Putnam was invited ...

OPINION: Mills on ... Fox's Biscuits

governing boards and so on. So impressed has Labour been with this book that Putnam was invited ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.