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, the industry was fragmented among a handful of companies and getting them to stump up the cash for a central ... relatively brief phase when ntl tried to add a central marketing resource on top of the regional efforts ... to think seriously about marketing itself centrally. But marketing yourself centrally is not the same ...
A central sales point may help advertisers to reach the fans....be killer and I assume Aura Sports is trying to build a central sales point to control the market ...
a telecoms company. It also matters in the political and economic arena since the Government has set ...
that Virgin has got to the scale where having a central point of contact is critical to the company's future ...
is for media selling organisations only, he said. It will also have a central structure on a pan ...
site. The Spanish government - which holds the presidency of the European Union - proposed last ...
for their activities to be legal in any of the other 14 EU member states. Instead, the government proposals suggest ...
The news comes just as the Government watchdog Oftel announced it was scrapping the 192 number for directory enquiries. This has the potential to give Scoot greater opportunities in a market dominated by BT. Scoot is understood to have drawn up a long list of advertising, media and direct marketing agencies ...
launch several years ago. The central cause is that the BBC threatens to undermine the competitiveness of the UK's digital publishing market. In government discussions they tend to bundle in digital ... and Internet Advertising Bureau. And no-one else lobbies on this central issue of the BBC. That is where our ...
transparent and effective regulatory regime to govern the BBC's provision of services on the internet ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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