PRIVATE VIEW: Tim Delaney, the group chief executive of the Leagas Delaney Group
08 Nov 2002
to inform people about the new central London Congestion Charge Agency: TBWA/London Writer: Michael ...
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Dubai finance body picks M&C in bid to put country on map
29 Nov 2002 | by JOHN TYLEE
The government of Dubai has picked M C Saatchi and Bell Pottinger to put the Arab state on the map...across the world. The pitch was conducted by the Dubai International Financial Center, a government ...
Networks line up as Visa calls statutory international review
18 Oct 2002 | by JENNY WATTS
Visa has called a statutory review, being handled through the AAR, to produce advertising to run in central and eastern Europe, the Middle East and Africa. A number of undisclosed agency networks have been approached and the review is in its early stages. The London agency of the successful network ...
McCann focuses on trust for the newest Norwich Union spot
18 Oct 2002 | by MARK SWENEY
The 40-second spot, called "trawlerman", features a Geordie fisherman as the central character, explaining in simple terms how his finances are "sussed" because Norwich Union has provided him with sound impartial advice for his financial future. Supporting outdoor activity will run for two weeks, kicking off ...
CLOSE-UP: LIVE ISSUE/PRUDENTIAL - Will Prudential's new TV spot remind people to save more?
04 Oct 2002 | by GLEN MUTEL
crisis is making life extremely difficult for companies such as Prudential. The Government is keen ... sustained government information campaign is what is really required. ...
NEW MEDIA: SPOTLIGHT ON NECTAR - Nectar's crash reveals danger of creating too much demand
04 Oct 2002 | by MARK SWENEY
for such eventualities. "The Government had many problems when it made the 1901 census information available online ...
MWO creates Direct Line ads promoting household services
13 Sep 2002 | by JOHN TYLEE
A householder who keeps his cool amid scenes of domestic chaos is the central character in new
AAR reveals continued fall in creative reviews
02 Aug 2002 | by MATTHEW COWEN
of the Government's adspend, proved the second most active with 9 per cent. ...
CLOSE-UP: NEWSMAKER/ASHLEY STOCKWELL - Passionate marketing director who bleeds Virgin. Creating brand coherence for Virgin is Stockwell's big problem, Jeremy Lee says
26 Jul 2002 | by JEREMY LEE
that Virgin has got to the scale where having a central point of contact is critical to the company's future ...
Small print central to Lowe's new HSBC work
19 Jul 2002 | by REBECCA BEER
It is the latest in a series of ads, created by Lowe, which use small print as a central theme. The company has so far aired three commercials backing its personal banking services, but this is the first of the series to support its business banking. A 60 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
