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JWT unveils poster campaign for Smirnoff Ice free travel

The campaign, which includes four- and six-sheet posters and bus sides, will aim to reach a young, yet notoriously elusive, audience by targeting them in a receptive environment. Viacom Outdoor's special projects team, Impact, signed Smirnoff Ice up for the deal, which forms a central part of a ...

PRIVATE VIEW: Tim Delaney, the group chief executive of the Leagas Delaney Group

to inform people about the new central London Congestion Charge Agency: TBWA/London Writer: Michael ...

Shops shortlisted for £2m Yorkshire tourist campaign

, a Government-appointed organisation which was set up in April 1999 to promote the economic ...

PRIVATE VIEW: Nick Bell is the executive creative director at Leo Burnett

Director: Jeff Stark Production company: Stark Films Exposure: Central TV region COI COMMUNICATIONS ...

Turkish Govt invites pitches from shops for tourism account

The move comes as the Turkish Government seeks to turn around a recent downturn in the number of visitors from the UK. The business will encompass television, poster and press advertising. A spokesman for the Turkish Tourist Office confirmed that the Turkish ...

AAR reveals continued fall in creative reviews

of the Government's adspend, proved the second most active with 9 per cent. ...

CLOSE-UP: NEWSMAKER/ASHLEY STOCKWELL - Passionate marketing director who bleeds Virgin. Creating brand coherence for Virgin is Stockwell's big problem, Jeremy Lee says

that Virgin has got to the scale where having a central point of contact is critical to the company's future ...

D'Arcy uses computer graphics in DTLR drive

Government and the Regions, which it hopes will convey to teenagers the importance of road safety.

OUTDOOR/AMBIENT: THE SPIRIT OF ADVENTURE - Icebergs, animated posters and XTP are recent innovations in outdoor media. Alasdair Reid notes development from paper and paste to today's technology

central location on a continuous basis. And they don't just carry advertising messages - there's news ... billboard business - but only by making it possible to post copy electronically from central locations ...

DTLR appoints Carat to £15m media brief after break with COI

of Transport, Local Government and the Regions, after a final pitch against OMD UK.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.