The Work: New Campaigns - UK
30 Sep 2005
: Michael Wright Post-production: VTR Audio post-production: Grand Central Exposure: TV and press ...
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P&G awards £340m Gillette to Starcom
07 Oct 2005
consumer goods company and because of this, the deal was reliant on the US government giving regulatory ...
Government U-turn on junk-food ad ban
29 Sep 2005 | by by our Parliamentary correspondent
LONDON - The government is retreating from its threat to impose a ban on junk-food commercials....and drink companies have offered to back the Government's "healthy lifestyle" drive by including its ... involve not just money and resources, but also making packaging a medium to deliver government health messages," he said. The industry has told the government that adspend on food, fast food and soft drinks ...
Ads for new drugs to be pre-screened
09 Sep 2005 | by Our Parliamentary correspondent
The Government has bowed to pressure from MPs, who are worried that doctors and patients are susceptible to ad campaigns by the pharmaceutical industry. Although ministers will preserve the existing self-regulatory system, ads for new products will have to be cleared for the first time ...
The Work: New Campaigns - UK
05 Aug 2005
of the government-backed body. Walsh Trott Chick Smith has produced the ú6 million multimedia campaign, which ...
GlaxoSmithKline kicks off global digital creative and strategy review
22 Jul 2005
The review centres on GSK Consumer Healthcare's recently formed business unit, The Futures Group, which includes its Aquafresh, Panadol and Sensodyne brands plus the smoking control and dental care divisions. The Futures Group will now handle the digital advertising business centrally. GSK is understood ...
The Work: Private view
01 Jul 2005
in this whole affair is that, thankfully, we are told that the Global Fund is funded by governments across ...
Labour MP bids for tough food ad ban
01 Jul 2005
the Government to toughen its stance....measure that would give the Government powers to outlaw press and poster ads and TV commercials before ... . Ministers have put the food and advertising industries on notice that the Government will opt for a ban if they do not produce a tough new voluntary code by 2007. The Government could use Creagh's Bill to put ...
The Work: New Campaigns - The World
24 Jun 2005
of governments have begun introducing sport into their development and foreign assistance policies. To promote ...
The World: Dutch agencies mature and extend their reach
24 Jun 2005 | by Emma Barns
gateway to Europe is also an advantage to clients. The huge tax incentives the Dutch government has used ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
