International Business Media: The power of content
13 Oct 2006
content arena is taken very seriously at the agency. He points to the website, which forms a central ...
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Advertiser of the year - Marks & Spencer
14 Dec 2006 | by by Staff
and eye tests. However, the Government's information specialist continues to display a youthfulness ...
The World: Digital networks evolve to meet client demand
06 Oct 2006 | by Deborah Bonello
for whom we develop central global strategies and then execute locally," he says. Isobar is not alone ...
The Work: New campaigns - UK
29 Sep 2006
-production: Chris Mortimer, Blue Audio post-production: Grand Central Exposure: National television, cinema ...
Premier Foods to consolidate £15m media account
14 Sep 2006 | by by Claire Billings
relaunched Branston Beans. Central Focus worked with the agency on planning. Walker handles media ...
Adidas targets avatars with shop in Second Life
14 Sep 2006 | by by Larissa Bannister
Adidas, which merged last year with Reebok, has bought centrally located land on www.secondlife.com , the site that is becoming the latest online phenomenon. As part of an initial Adidas campaign, devised by Isobar and Rivers Run Red, the brand will build a shop on the site to support the launch of its new ...
McCann Erickson and Euro RSCG in TUPE legal dispute
03 Aug 2006 | by by James Hamilton
responsibility for the account on 1 January 2007. The IPA unsuccessfully petitioned the Government to exempt ... be good for the industry as a whole. If ever there were a clarion call for the Government to reconsider ...
Adland lashes out as Blair wades in to junk-food row
27 Jul 2006 | by by our Parliamentary correspondent
will see more of is the Government intervening directly with the food and drinks industry where ... said the government's successful anti-smoking campaign had been partly responsible for his rethink ... Unit, asked: "What does he mean?" He also hit back at the government for expecting a reduction ...
The Work: Private View
21 Jul 2006
: Ben Hartman Art director: Neil Durber Illustrator: Benjamin Wachenge, Central Illustration Agency ...
Live Issue - Another twist in the saga of the junk-foodad ban
14 Jul 2006
wants to pull it in a different direction. It faces enormous pressure from government departments ... on food and drink ads before 9pm. "It's outrageous that a government body should behave in this way," one ... with government policy." The fear is that Ofcom will be bounced into imposing Draconian measures by ministers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
