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The TV campaign, created by home, coincides with the company's 50 year association with ITV soap 'Coronation Street'. The ad will run on ITV in Yorkshire and central regions as Holland Pies promotes itself outside of the Lancashire area for the first time in its 159 year history. Richard Marson ...
central to its development. "As a result, we have been doing a lot of work on CRM," Fraser says. "Now we ... to have got sucked into marketing, having moved steadily from its outer limits towards the central role he ...
GSK, which owns brands including Lucozade and Aquafresh, has appointed Starcom to duties previously held by MediaCom in Germany, Austria, Swizterland, Spain and Portugal. The review did not include Central and Eastern Europe and Russia, held by Starcom, and the US, held by MediaCom. News ...
was intended to be a heightened dramatisation of his passion for typography. Government (national local ...
is everything. Nothing is controllable (centrally at least). It's also a meritocracy out there; no-one much ...
's essentially a direct marketer's approach applied to the eradication of poverty. Central to her approach ...
: it's central to it. And it blurs the line between brand-owner website and social media platform ...
means of defying the Iranian government. If a record industry mogul told you five years ago ... changed social paradigms irrevocably. The old axes of power - from governments, to corporations ...
, focusing on the central character of a lonely robot called Sheldon. ...
on the central character of a lonely robot called Sheldon. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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