20 Jan 2012
| by Maisie McCabe
of 13 creative teams working on clients such as the Central Office of Information, E.ON and Vauxhall ...
19 Jan 2012
| by Jeremy Lee
that all government media buying - including that beyond COI - should be handled by the WPP agency M4C....the accounts for Visit Britain, London Partners, VisitEngland, part-government-funded campaigns and some NHS primary care trusts.
It is expected to pick up further governmental and public sector media accounts ...
government media buying until 2014 and expects its billings to exceed 100 million in 2012. ...
19 Jan 2012
| by Alasdair Reid
in Channel 5 programmes.
1 The practice known in buying circles as "casualty planning" was central ...
of "the weakest link" within the so-called Golden Triangle - consisting of Central, Granada and Yorkshire ...
13 Jan 2012
| by Sara Kimberley
of the UK government, we may well find the next Mark Zuckerberg, Charles Saatchi or Sir Alan Sugar ...
12 Jan 2012
| by Ben Kerr
should embody the values of the brand sponsor, but the central idea must be strong enough ...
12 Jan 2012
| by Ben Wood
with the increasing need for analysis and the overwhelming "volume, velocity and variety" of data.
Even government ...
09 Jan 2012
| by Maisie McCabe
companies and said taking a stand against them would "send a strong message to the Government that we need ...
15 Dec 2011
In a year when change was the global byword, adland saw technology become ever more central...of government departments, with redundancies expected among its 400 staff.
COI wasn't the only body facing ...
08 Dec 2011
| by Maisie McCabe
industry, the BBC and the Government.
Last month, the Global founder and executive president, Ashley ...
08 Dec 2011
| by Ian Barber
is beginning to catch the eye of policymakers and has already informed a major government review ...