G2: Data at the core
29 Jun 2011 | by Tim Hipperson and Stefan Kniess, G2
increases, Facebook credits could become a central virtual currency to purchase real goods. No matter ...
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LBI: The blended future
29 Jun 2011 | by Graham Hodge, Chris Clarke, LBI
flux. Our connections with each other, with government, with business and, of course, brands transform ... them is an understanding at board level that digital excellence is central to preserving competitive ... to get it right. We call it blending and it's central to everything we do. Blending allows us to take ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
is everything. Nothing is controllable (centrally at least). It's also a meritocracy out there; no-one much ...
Not rules, but tools
25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London
's essentially a direct marketer's approach applied to the eradication of poverty. Central to her approach ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
: it's central to it. And it blurs the line between brand-owner website and social media platform ...
Generation why?
25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London
means of defying the Iranian government. If a record industry mogul told you five years ago ... changed social paradigms irrevocably. The old axes of power - from governments, to corporations ...
DDB unveils 'carousel' follow-up for Philips
18 Mar 2010 | by Kate Nettleton
Produced by Ridley Scott Associates, the five films tell a story surrounding the central character of a unicorn. Each of the five directors involved interpreted the script in a variety of styles, from action to CGI animation, with the aim of promoting Philips televisions as the only way to view ...
Amnesty enlists celebrities for maternity health call
12 Mar 2010 | by Sara Kimberley
on the Government to make global maternal and newborn health a priority, as part of a campaign by Amnesty...The human rights charity wants the UK government to prioritise maternal and newborn health care globally to enable all women to access their basic right to health care. It is premiering its three-minute film, which also features Dervla Kirwan and Jonathan Pryce, in the Houses of Parliament today ahead ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
